9th - 11th May 2018

Johannesburg, South Africa

Conference Will Start in

WHAT IS UXJHB18 ABOUT?

The many faces of UX...

This years conference will bring together a unique mix of practitioners, professionals, industry experts and other interested individuals wanting to explore the current state of UX / UCD and HCD in South Africa and the world.

We aim to build on what we’ve learned from previous conferences while maintaining our focus on advancing the implementation and shared understanding of user experience in South Africa.

Attendees will see two days of compelling presentations presented by industry experts and one day of practical workshops where attendees are given the opportunity to implement the theory through the guidance of the facilitating experts.

Book your seat now and join us at another exciting UXSA Conference

Meet Our Speakers
Schedule
Workshops Sessions
Conference Day 1
Conference Day 2

07:00 – 08:00

Registration
 



Vicent Hofman

08:00 – 12:00

Designing for Culture Change

Quickly assess the the existing cultural conditions of your organisation to reveal the enablers and blockers, multiplying or diminishing the value of your investment into design. Walk away with practical ways to change.

Vincent Hofmann / Design Director


12:00 – 13:00

Lunch
 



Tim Caynes

13:05 – 17:00

Design stories: Developing stronger narratives to communicate value

Short summary The best designers are not always the best at design. But they are often the best at talking about design. Articulating design decisions and outcomes to communicate their value is the essence of design leadership. But how do you develop and deliver the most compelling design stories to clients, stakeholders and your peers to maximise engagement and investment? How do you explain what you do? This workshop provides a structured approach to creating better narratives for articulating design.

Workshop structure:

1. Introduction to design narratives

2. Rapid ideation game (participant exercise)

3. Constructing design stories

4. Project briefing and design activity (participant exercise)

5. Delivering the end-to- end narrative

6. The debrief (participant exercise)

7. Practical takeaways

Tim Caynes / Principal Designer

08:00 – 08:45

Registration
 


08:45 – 09:00

Welcome Message
 



Tim Caynes

09:00 – 10:00

Keynote: Intelligent outcomes: The design of learning systems to improve patient experiences

This talk will explore the design of intelligent systems to enable patients to get the help they need, often before they know they need it, with care and compassion, and in potentially difficult times. How do we bring systems and humans together for better outcomes? How can artificial intelligence help us improve the patient experience?

Tim Caynes / Principal Designer


10:00 – 10:15

Tea Break
 



Philip Moepya

10:20 – 10:55

Realising the year 2025 bank through service design

Having been in the UX industry for over 11 years as a user experience designer , I am very interested in speaking about what the 2025 digital banking landscape in South Africa should look like based on the 10 emerging world trends – personalisation, big and small data analytics, open API and the cloud, voice commands, biometrics, social integration, gamification, nudge theory, robo advising and block chain. (according to https://thefinancialbrand.com/63107/digital-bank-of-the-future-design-experience/) how this can be achieved successfully through service design (here I will delve into what service design is and how it has been used well in digital projects to arrive at desired outcomes). I would also like to speak about digital incremental improvements versus disruptive change and the cost and benefits of each approach. I intend to quote a few local and international organisations that have implemented digital disruptive change well.

Phillip Moepya / User Experience Design Lead



Kathryn Richards

10:55 – 11:30

Glancing on South Africa: the need to notice the small things in order to design the whole experience

Ideas come can come from the most diverse of places. Every experience you have yourself is connected to the next and so is the same for the people you are designing for. This talk looks at how moments and observations play a part in considering the WX – the whole experience, when designing services.

Kathryn Richards / Service Design Lead at Fjord, Accenture Interactive



Christopher Dawson

11:35 – 12:10

Have you high fived your developer lately?

Chances are, you’ve been on a project where what you envisioned has slim resemblance to what eventually went into production. As tech workers through various circumstances we [designers] sometimes find ourselves working in isolation from those who are responsible for taking our ideas and making them into reality. It may be time to reflect and have a look at how collaboration plays into our successes and failures in product design.

Chris Dawson / Head of UX/UI Services


12:15 – 13:20

Lunch
 



Lizette Spangenberg

13:25 – 14:00

Hi, welcome to Liberty Short-Term!”: a a case study in chatbot UX

Using chatbots for business purposes is a rapidly growing practise that more and more companies are taking advantage of. Chatbots present unique user experience challenges however, especially when implemented across multiple channels that need to mirror similar experiences. How do you create a human-centered design for an AI-driven interaction? This talk investigates the Liberty Short-Term chatbot as a case study to explore the challenges faced and learnings obtained through the process of creating a chatbot to sell short-term insurance. A short demo of the app will be showcased on 3 platforms (Facebook Messenger, the responsive website, and native app), and the challenges each platform presented. Specific UX issues we encountered and how they were solved will also be presented as learnings. Findings from user testing will also be discussed and how that influenced certain interactions, and resulted in UX redesigns in certain cases. Accessibility considerations will also be covered, as well as future features and UX improvements that are in the works.

Lizette Spangenberg / UX/UI Designer


Karabo Ngoatle

14:05 – 14:40

User experience in the GPS (Government & Public Sector)

My presentation will touch on how to work as a user experience designer in the government and public sector in South Africa, with a focus on how it is like to engage with Government employees as a UX consultant

Karabo Ngoatle / Experience Strategy & Service Design Manager


14:45 – 15:00

Tea Break
 


 

15:05 – 15:40

Q&A Speaker Panel
 


15:45

Close for the day
 

08:00 – 08:45

 
 


08:45 – 09:00

 
 



Gontse Mbelu

09:00 – 10:00

Keynote: The UX and ICT4D worlds are ready for a Black Panther moment

Healthcare service delivery, as with the rest of South African society, “has been impacted heavily by its colonial past ” and is thereby heavily inequitable. Most of the mothers who are the target users of our programmes in South Africa are black women. As a black woman and new mother, I feel particularly empowered as a service designer to become the user advocate extraordinaire.

Design is a collaborative endeavour: teams, not individuals, make great services. At Praekelt.org, we use a human-centred design thinking process to design services that not only support our users, but that they would love to use. Where I (or anyone else) has an interesting insight into the motivations, challenges, and fears of our potential and existing users, it only makes for a better experience for them and benefits them more.

I strongly believe that how we work is just as important as the what. My talk will touch on ways to strive forward consciously in this field, as a UX and service designer, and the power of nuanced cultural insights to change services. The ICT4D world is ready for a Black Panther moment

Gontse Mbelu / Service Designer


10:00 – 10:15

Tea Break
 



Dane Bowen

10:20 – 10:55

From creator to manager and how to lead a team into future

A personal journey of industry experience from traditional web designer to agency leader. In this talk I will share learnings and observations from my career, take a glimpse into the future of our work and explore the skills we need to keep evolving within our forever changing industry.

Dane Bowen / Experience & Visual Design Director



Reshma Lalla

10:55 – 11:30

Creating Charismatic Devices
Let’s face it, we have all received that annoying call at any odd time of the day and when answering we are given this robotic recorded message which tries to be as human as possible. Most of us respond to these like “WTF” and cut the call, without even thinking twice. This just goes to show how having a voice that lacks empathy, soul and heart behind it can lose a user or conversion in an instant. My talk is not going to prescribe a detailed set of processes to follow but rather describe a series of important choices we face in designing interfaces that people will actually want to use and engage while still maintaining the products identity. Devices with social or automated capabilities may provide better efficiency and utility but they lack empathy, if we can combine the two side’s desirable traits we can create charismatic devices, creating common value and enjoyment which ultimately will maximize human benefit.
Reshma Lalla / UX Research Lead & Digital Media




11:35 – 12:10

UX with Soul

“Usable” yes, “useful” of course, but “desirable”? Desire is intrinsically linked to the story or narrative a product tells users. But how do those involved in product design/development/management/strategy help these narratives navigate the treacherous gauntlet between idea and reality?

Scott Gray / UX Research | UX Strategy


12:15 – 13:20

Lunch
 



Jacqui Maroun

13:25 – 14:00

Designing beyond surfaces to transform customer experiences

The digital legacy of UX design has resulted in designers who specialize in click- and touch-based experiences. But the design of experiences has migrated into the larger sphere of customer experience, that is, a customer’s experience of an organisation over and above a user’s experience of a system. Combine this with exponential technology advances, and UX designers are needing to up-skill to create voice-driven experience, kinetic gesture interactions, and experiences that augment or simulate reality. And, most radical of all, we are finding ourselves needing to change reality itself. This talk covers considerations to integrate into your design explorations.

Jacqui Maroun / Chief Experience Officer



Vicent Hofmann

14:05 – 14:40

Organising to Enable Design

From leaders we often some version of “we have the best people, they’re skilled designers, but we just can’t get sync up how we work with how the business works”. More and more we’re seeing design teams being carved out from the core of businesses, creating isolated pockets of excellence which rarely transform the way the organisation works. In my talk I’ll discuss how leaders might design organisations to support and enable a design capability at scale.

Vincent Hofmann / Design Director


14:45 – 15:00

Tea Break
 


Christopher Dawson

15:05 – 15:40

Community Design: A design-thinking approach to building valuable and sustainable communities

Communities form a significant part of society as they are in fact everywhere we look. They take on different shapes and sizes, from families and friendships to informal organisations or formal companies. Each of these variations have a design behind them which structures their purpose and value, while we as community members receive different experiences from being a part of these communities.
Inez started Ladies that UX JHB in August 2017 using a design-thinking approach and has since used the same process in her additional non-profit initiatives. She will be sharing some of her learnings, insights and processes that she has gained along this journey.

Inez Petel / Independent UX Consultant


15:45 – 16:15

Q&A Speaker Panel
 

16:30

Conference closing
 

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Code Of Conduct

UX South Africa is dedicated to providing a harassment-free conference experience for everyone , regardless of gender, gender identity and expression, sexual orientation, disability, physical appearance, body size, race, age or religion. We do not tolerate harassment of conference participants in any form. Sexual language and imagery is not appropriate for any conference venue, including talks. Conference participants violating these rules may be sanctioned or expelled from the conference [without a refund] at the discretion of the conference organizers.

Harassment includes verbal comments that reinforce social structures of domination [related to gender, gender identity and expression, sexual orientation, disability, physical appearance, body size, race, age, religion]; sexual images in public spaces; deliberate intimidation; stalking; following; harassing photography or recording; sustained disruption of talks or other events; inappropriate physical contact; and unwelcome sexual attention. Participants asked to stop any harassing behavior are expected to comply immediately.

If a participant engages in harassing behavior, the conference organizers may take any action they deem appropriate, including warning the offender or expulsion from the conference [with no refund]. If you are being harassed, notice that someone else is being harassed, or have any other concerns, please contact a member of conference staff immediately. [Conference staff can be identified by t-shirts/special badges/head sets.

Conference staff will be happy to help participants contact venue security or local law enforcement or otherwise assist those experiencing harassment to feel safe for the duration of the conference. We value your attendance. We expect participants to follow these rules at all conference venues and conference- related social events.