Reshma Lalla

UX Research Lead at DSTV Digital Media


Solutionist and full time Unicorn. Part-Time Cake Decorating Ninja. Musician, Reiki-Master and Influencer.

My purpose in UX life is to make people’s lives better by making their experience easier. Being in the field of product and digital design, I am constantly given opportunities to help transform the ordinary to extraordinary by creating delightful user experiences across various platforms. My attitudinal beliefs align to “Simplicity is the ultimate sophistication.” Let’s uplift humanity by creating seamless empathetic solutions in all that we do.


Snr UX Researcher at DStv Digital Media
Feb 2017 - Present
UX Specialist at DStv Digital Media - SuperSport
Jun 2015 - Jan 2017
UX Specialist at FNB Digital Banking
May 2014 - May 2015
Digital Designer at FNB Online Banking
Oct 2008 - May 2014