James has been working as a design professional for 23 years across a wide range of sectors, most recently focussing on complex service design projects in the health sector. His experience spans the gamut of design practice from shaping projects and leading programmes of work to leading the delivering or research, strategy & design work for key clients such as Google, Spotify, Aardman, NHS England, BBC, Expedia, Hotels.com and Virgin Trains.
James specialises in leading and consulting on large scale, multinational and multidisciplinary user centred design programmes of work that deliver positive outcomes for the people who use them and the organisations that commission them.
James co-founded UXBristol, is a regular speaker at international UX conferences such as IXDA, UXPA, UXCambridge, UXScotland and FOWD and is the author of ‘Smashing UX Design’, ‘Usability of Web Photos’ & ‘UX Leadership Skills’.
Associate Senior User Experience Designer
Co-Founder and Chief Product Officer
Head of UX
Head of School Creative Technologies
Sr. Cognitive and Behavioural Experience Researcher
Experience Director & Strategic Consultant
Senior UX Designer
Senior User Experience Strategist
Professor of Interaction Design
University College London
Senior Learning Experience Designer
Kaizen UX Consulting & Education
Head of Design